The survival of a website and selling of its products is greatly influenced by traffic,
or more specifically speaking, targeted traffic. A website can only build a customer base and make sales if targeted traffic is steadily driven to such website. In that case, a website upgrade or redesign becomes crucial and imperative.
When should you reconsider for your Website Redesign?
The sole reason for a website’s inability to generate targeted hits is its design.
Something is wrong with its design, therefore a redesign may be necessary for
such websites. When structuring a website’s design, the persons
handling the task should look at certain elements.
Our website redesign services will focus on your business needs and will guide you through to exceptional success.
To ensure that the design of the website is right this time, there are five major questions that the website designers should ponder on:
1. Is the design of your website substantially captivating to attract a visitor’s attention?
A beautiful web design is to be complemented with well planned layout. When a visitor is pleased with a website and finds it useful and worthy as well, there is greater chance of frequent revisits, and the visitor can bookmark such website for regular visits.
2. How appealing is the website to its target audience?
If the focus of a website is on a particular audience, then, that website should be redesigned to meet the tastes of the major part of that target audience. A tech website should have a techie touch in its redesign so as to attract the attention of geeks. In the same way, a fashion website should be substantially lustrous to attract the attention of fashion lovers.
3. How informative and rich is the website’s content?
Most times, web visitors tend to get repulsed at a website when its content is seen to be of little value.
In essence, the content of such a website is badly written, and do not offer any useful information or clue to the visitors. A website with informative and useful resources will attract visitors.
4. How reliable is the appearance of the website?
When a visitor beholds a website, can such visitor assess the trustworthiness of the site’s owner? Can he/she rely on the website information by merely looking at the website? The website can include space for features such as testimonials.
A money-back guarantee may also be included as part of the features in addition to valuable content.
5. Is the website user-friendly?
User-friendliness is one of the features that visitors enjoy in a website. Easy navigation through a website and fast loading are part of the things that make a website user-friendly.Most people shift attention to other websites if the one they visited features hard-to-locate navigation panes and broken links. This is also the case when a website loads slowly. Sometimes loading issue could be traced to excessive images and heavy animation. In such cases, the graphic elements should be trimmed in the course of website redesign.
If you want your website to pull the targeted traffic and also please its visitors,
it may be necessary to have a re-look at its design and decide on a redesign or upgrade.